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Metrics type: Key MetricsCategory: Marketplace

At a glance

Listings Failing Feedonomics Validation is a cross-platform metric tracked from your feed pipeline into Vinted. It is the share of listings that fail validation in the Feedonomics feed layer before they reach Vinted, typically for missing required attributes, malformed values, or category mapping errors. A failing listing never makes it live, so this card catches lost reach at the source, upstream of anything visible on Vinted itself.

Calculation

Calculated automatically from your feed pipeline. Vortex IQ divides the count of listings failing Feedonomics validation by the total submitted for validation over the selected period. See the At a glance summary above for what the metric tracks and the worked example below for a typical reading.

Worked example

A representative reading of Listings Failing Feedonomics Validation for a typical Pro seller on Vinted. The failure rate normally sits near 1%. Over a 7-day window it climbs to 6%, past the ceiling. The pattern points to a recent catalogue change: a new product line uses a size format Vinted does not accept, and the mapping rule was not updated, so every item in that line fails validation and never reaches Vinted. The action is for the operations or engineering owner to fix the size mapping in the feed configuration, after which the line revalidates and goes live. The lesson is to test mapping when introducing a new attribute format. For deeper investigation, use Vortex Mind to group failures by error type; for natural-language exploration, ask Ask Viq.

Sibling cards merchants should reference together

Reconciling against Vinted

Where to look in Vinted’s own dashboard: Vinted never sees these listings, since they fail before reaching it, so there is nothing in the Vinted dashboard to reconcile against directly. The authoritative source is the Feedonomics feed dashboard, where validation errors and reasons are logged. Reconcile by comparing this card’s failure rate against the Feedonomics error report for the same window. Why the Vortex IQ value may legitimately differ: Cross-connector reconciliation: this card sits upstream of Vinted; complement it with the catalogue-drift and removed-listings siblings for the full pipeline picture. For divergence investigations, use Vortex Mind.

Known limitations / merchant FAQs

Q: How often does Listings Failing Feedonomics Validation update? It refreshes on the standard data refresh (typically every 30-60 minutes for live integrations) over a 7-day window. After fixing a mapping, force a manual refresh once the feed has revalidated. Q: Why does my Vinted dashboard show a different number? Vinted cannot show this at all, because failing listings never reach it. Compare instead against the Feedonomics feed dashboard, watching for window-boundary and rate-versus-count differences and how error severities are classified. Q: How does Listings Failing Feedonomics Validation relate to other cross-platform metrics? It is the most upstream cross-platform card: failures here become missing listings and catalogue drift downstream. Fixing validation often resolves drift and removed-listing issues at the same time. Q: Can I customise the alert threshold? Yes, the failure-rate ceiling is configurable per profile in the Alert Rules tab. Set it to the baseline failure rate your feed normally runs at rather than the generic default.

Tracked live in Vortex IQ Nerve Centre

Listings Failing Feedonomics Validation is one of hundreds of KPI pulses Vortex IQ tracks across Vinted and 70+ other ecommerce connectors. Nerve Centre runs the detection layer; Vortex Mind investigates the cause when something moves; Ask Viq lets you interrogate any number in plain English. Start for free or book a demo to see this metric running on your own data.