Brand + Size + Condition Completeness, Vinted

Brand + Size + Condition Completeness for Vinted stores. Tracked live in Vortex IQ Nerve Centre. How to read it, why it matters, and how to act on it.

Metrics type: Key Metrics • Category: Marketplace

At a glance

Brand + Size + Condition Completeness is a listing-health metric tracked from Vinted data. It measures the share of your live listings that carry all three of the attributes buyers filter on most: brand, size, and condition. Vinted search is filter-driven, so an item missing any of these is effectively invisible to buyers narrowing by exactly those fields. Keeping completeness high is one of the cheapest ways to protect discovery.

What it counts	The percentage of active listings that have brand, size, and condition all populated. Listings missing any one of the three count as incomplete.
Sample type	Backend API data from Vinted, refreshed on the standard data refresh.
Why it matters	Buyers on Vinted browse by filtering on brand, size, and condition. Incomplete listings drop out of those filtered results, so completeness directly affects how many buyers ever see the item.
Reading the value	Higher is better. A reading below the safe band means a meaningful slice of the catalogue is hidden from filter-driven buyers and needs attribute backfill.
Currency	percent
Time window	Real time
Alert trigger	Fires when completeness falls below the configured floor (a high bar, since filters are core to discovery).
Sentiment key	vin_attribute_completeness
Roles	owner, marketing

Calculation

Calculated automatically from your Vinted data. Vortex IQ checks each active listing for a populated brand, size, and condition, then divides the count of fully populated listings by the total active listings. See the At a glance summary above for what the metric tracks and the worked example below for a typical reading.

Worked example

A representative reading of Brand + Size + Condition Completeness for a typical Pro seller on Vinted. A shop with 600 active listings reads 91% complete, meaning roughly 54 listings are missing at least one of the three key fields. Drilling in, most gaps are size on a batch of accessories uploaded quickly without selecting a size, plus a handful of vintage pieces with no brand match. The action is to backfill size (using “one size” where appropriate) and select the closest brand or a generic option, lifting completeness back above the safe band so those items rejoin filtered search. For deeper investigation, use Vortex Mind to see which categories carry the most gaps; for natural-language exploration, ask Ask Viq.

Sibling cards merchants should reference together

Card	Why merchants reach for it
vin_photo_count_health	Listing-health sibling: photo coverage, the other big discovery driver.
vin_listing_quality_score	Listing-health sibling: the composite quality score completeness feeds.
vin_favourites_to_views_rate	Listing-health sibling: engagement that improves with complete listings.
vin_stale_listings_14d	Listing-health sibling: aging listings that often also need attribute work.
vin_active_listings	Listing-health sibling: the active base this percentage is measured against.

Reconciling against Vinted

Where to look in Vinted’s own dashboard:

Vinted does not report a completeness percentage, but each listing’s edit screen shows whether brand, size, and condition are set. Reconcile by sampling listings flagged as incomplete here and confirming the missing field on the listing itself.

Why the Vortex IQ value may legitimately differ:

Reason	Direction	What to do
Field interpretation. Some categories do not require a brand or size; Vortex IQ can treat these as not-applicable rather than missing.	Variable	Confirm how not-applicable fields are handled for your categories.
Active scope. Completeness is measured against active listings only; drafts and sold items are excluded.	Lower	Compare on the active set.
Refresh timing. A just-edited listing may not reflect until the next refresh.	Marginal	Allow for short refresh lag after edits.

Cross-connector reconciliation: complement with photo coverage and the listing quality score for the full discovery picture. For divergence investigations, use Vortex Mind.

Known limitations / merchant FAQs

Q: How often does Brand + Size + Condition Completeness update? It refreshes on the standard data refresh (typically every 30-60 minutes for live integrations). After backfilling attributes, force a manual refresh to see completeness rise.

Q: Why does my Vinted dashboard show a different number? Vinted has no completeness report, so differences come from how not-applicable fields are treated in certain categories, the active-only scope, and short refresh lag after edits. Confirm these before assuming a real divergence.

Q: How does Brand + Size + Condition Completeness relate to other listing-health metrics? It is one of the strongest discovery levers, alongside photo coverage. Track it with photo coverage and the listing quality score, since together they determine how often a listing surfaces and converts.

Q: Can I customise the alert threshold? Yes, the completeness floor is configurable per profile in the Alert Rules tab. Most sellers keep it high because filters are central to Vinted discovery; lower it only if your catalogue has many legitimately attribute-light categories.

---

Tracked live in Vortex IQ Nerve Centre

Brand + Size + Condition Completeness is one of hundreds of KPI pulses Vortex IQ tracks across Vinted and 70+ other ecommerce connectors. Nerve Centre runs the detection layer; Vortex Mind investigates the cause when something moves; Ask Viq lets you interrogate any number in plain English.

Start for free or book a demo to see this metric running on your own data.