SendGrid KPIs, Vortex IQ Nerve Centre

Every SendGrid KPI pulse Vortex IQ Nerve Centre tracks: 29 metrics covering revenue, orders, customers, refunds, and more.

Nerve Centre KPIs · Audit Profile · Sentiment Settings

Vortex IQ Nerve Centre tracks 29 KPI pulses for SendGrid stores. Each metric has its own page: definition, calculation, why it matters, and what to do when it moves.

The SendGrid connector (Twilio’s email API) brings the Vortex IQ AI OS to teams running transactional email at scale through SendGrid - the most-used transactional email API in commerce, used for order confirmations, shipping notifications, and account messaging. The Nerve Centre tracks 29 KPI pulses for SendGrid accounts including deliverability, bounce, and engagement metrics. Vortex Mind investigates when a number moves; Ask Viq™ lets you ask in plain English with citations back to the source card.

Card	Metrics type	Category	Chart
Active Subscribers (Est.)	Supporting Metrics	Customer Lifecycle	kpi
Bounce Rate	Supporting Metrics	Deliverability	gauge
Campaign Status Breakdown	Supporting Metrics	Email Campaigns	donut
Checkout-to-Order Rate	Supporting Metrics	Revenue Attribution	gauge
Checkouts Started	Supporting Metrics	Klaviyo Overview	kpi
Click-to-Open Rate	Supporting Metrics	Klaviyo Overview	gauge
Conversion Rate	Supporting Metrics	Klaviyo Overview	gauge
Delivery Rate	Supporting Metrics	Deliverability	gauge
Email Click Rate	Supporting Metrics	Klaviyo Overview	gauge
Email Health KPIs	Supporting Metrics	Email Engagement	kpi
Email Open Rate	Supporting Metrics	Klaviyo Overview	gauge
Engagement Funnel	Supporting Metrics	Email Engagement	funnel
Flow Count Summary	Supporting Metrics	Email Automation	kpi
Flow Status Breakdown	Supporting Metrics	Email Automation	donut
Flow Trigger Types	Supporting Metrics	Email Automation	donut
Flows List	Supporting Metrics	Email Automation	table
List Count	Supporting Metrics	Customer Lifecycle	kpi
List Health Summary	Supporting Metrics	List Health	kpi
Lists Overview	Supporting Metrics	Customer Lifecycle	table
Placed Orders Total	Supporting Metrics	Klaviyo Overview	kpi
Refund Rate	Supporting Metrics	Revenue Attribution	gauge
Revenue per Recipient	Supporting Metrics	Klaviyo Overview	kpi
Revenue per Send	Supporting Metrics	Revenue Attribution	kpi
Segments Overview	Supporting Metrics	Customer Lifecycle	table
Spam Complaint Rate	Supporting Metrics	Deliverability	gauge
Top Lists by Name	Supporting Metrics	List Health	bar_horizontal
Total Revenue	Supporting Metrics	Klaviyo Overview	kpi
Total Sends	Supporting Metrics	Klaviyo Overview	kpi
Unsubscribe Rate	Supporting Metrics	Deliverability	gauge

Appendix space for FAQs, reconciliation guidance, or cross-connector notes specific to this connector. Replace this block when authored.