> ## Documentation Index > Fetch the complete documentation index at: https://docs.vortexiq.ai/llms.txt > Use this file to discover all available pages before exploring further. # Orders / Day, Etsy > Orders / Day for Etsy stores. Tracked live in Vortex IQ Nerve Centre. How to read it, why it matters, and how to act on it. **Metrics type:** [Supporting Metrics](/nerve-centre/overview#metrics-types-explained) • **Category:** [Marketplace](/nerve-centre/connectors#connectors-by-type) ## At a glance > **Orders / Day** plots your daily Etsy order count as a line over time, turning a month of sales into a shape you can read in seconds. An Etsy seller cares because the daily rhythm is where demand signals live: a launch spike, a weekend lull, the lift from an Etsy Ads push, or the dip that follows a listing expiring or sliding down search. Good looks like a steady line with healthy peaks that you can tie to known causes. Bad looks like an unexplained step-down that holds for several days, which usually points to a visibility problem, a stock-out on a hero listing, or a processing backlog you need to clear before it dents your Star Seller shipping rate. | | | | --------------------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------ | | **What it counts** | The number of orders placed each day across the window, drawn as a line chart. | | **Sample type** | Backend API data from Etsy, refreshed on the standard data refresh. | | **Why it matters** | The daily shape reveals demand patterns, launch and ad effects, and sudden drops far earlier than a monthly total ever could. | | **Reading the value** | Read the trend, not a single day. A one-day spike or dip is noise; a sustained shift in the line is the signal. Tie peaks and troughs to known events to learn what moves your shop. | | **Currency** | Number (orders per day). | | **Time window** | `30D` | | **Alert trigger** | `-` | | **Sentiment key** | `ets_orders_per_day` | | **Roles** | owner, operations | ## Calculation Each order is bucketed by the day it was placed, in your shop's time zone, and the daily counts are drawn as a line across the trailing 30 days. Because it counts orders by placement date, a day with a flurry of small orders shows a tall point even if their total value is modest. The chart is descriptive: it has no pass-or-fail line, and its value is in the shape and the way peaks and troughs line up with launches, ads, expiries, and stock-outs. ## Worked example *Illustrative numbers.* A candle shop watches Orders / Day sit around 12 to 15 for weeks, then sees the line step down to roughly 6 from 18 Jun 26 onward, with no recovery. Opening the card on 23 Jun 26, the owner cross-checks and finds a best-selling listing expired on 18 Jun 26 and was never renewed, dropping it out of search. They renew the listing for \$0.20, refresh its 13 tags, and the daily line recovers over the next few days. To confirm the expiry was the true cause rather than a seasonal dip, the owner uses Vortex Mind to trace what changed on 18 Jun 26, then asks Ask Viq, "what caused my orders per day to halve last week", for a plain-English answer. ## Sibling cards merchants should reference together | Card | Why merchants reach for it | | ------------------------------------------------------------------------------- | --------------------------------------------------------------- | | [`revenue-over-time`](/nerve-centre/kpi-cards/etsy/revenue-over-time) | The money companion to the volume line; read them side by side. | | [`total-transactions`](/nerve-centre/kpi-cards/etsy/total-transactions) | The window total this daily line adds up to. | | [`orders-by-country`](/nerve-centre/kpi-cards/etsy/orders-by-country) | Adds the geographic dimension to the daily volume picture. | | [`listings-expiring-soon`](/nerve-centre/kpi-cards/etsy/listings-expiring-soon) | Flags the renewals that, if missed, cause a sudden daily drop. | | [`out-of-stock-listings`](/nerve-centre/kpi-cards/etsy/out-of-stock-listings) | A common cause of an unexplained step-down in daily orders. | ## Reconciling against Etsy Shop Manager **Where to look in Etsy Shop Manager:** Reconcile against Shop Manager > Stats, where you can view orders over a date range, and Shop Manager > Orders & Shipping, which lists individual orders by date. Stats is the closest native equivalent to this card's daily line. **Why the Vortex IQ value may legitimately differ:** | Reason | Direction | What to do | | -------------------------------------------------------------------------------------------------------------------------------------------------------------- | --------- | ------------------------------------------------------------- | | **Time zone bucketing.** The card buckets orders by your shop's time zone; an order near midnight can land on a different day than Etsy shows in another zone. | Marginal | Compare day totals rather than individual edge-of-day orders. | | **Cancellations.** A cancelled order may drop from one view's day count sooner than the other. | Marginal | Reconcile against a settled day a few days back. | | **Window length.** The card fixes a trailing 30-day view; Stats lets you pick any range. | Marginal | Set the Stats range to match before comparing the lines. | **Cross-connector reconciliation:** If a daily drop coincides across channels, use Vortex Mind to check whether the cause is shop-specific or a wider demand or pricing shift affecting all your sales channels. ## Known limitations / merchant FAQs **Q: Should I act on a single low day?** No. One quiet day is usually noise, especially over a weekend or a public holiday. Act when the line holds at a new lower level for several days, which signals a real change rather than normal variation. **Q: Does the line count orders or items?** It counts orders. A single order containing several items shows as one point, so a busy day of multi-item orders looks the same as a day of single-item orders at the same order count. **Q: Why does my Etsy Shop Manager show a different number?** The card buckets by your shop's time zone over a fixed trailing 30 days, while Stats may use a different range and an order near midnight can fall on either side of the day boundary. Match the range and compare daily totals. **Q: Can I customise the alert threshold?** This card ships without an alert because a daily line is descriptive. You can still add an alert rule per profile in the Alert Rules tab, for example to flag when the daily order count drops sharply below its recent average. *** ### Tracked live in Vortex IQ Nerve Centre *Orders / Day* is one of hundreds of KPI pulses Vortex IQ tracks across Etsy and 70+ other ecommerce connectors. Nerve Centre runs the detection layer; Vortex Mind investigates the cause when something moves; Ask Viq lets you interrogate any number in plain English. [Start for free](https://app.vortexiq.ai/login) or [book a demo](https://www.vortexiq.ai/contact-us) to see this metric running on your own data.