> ## Documentation Index
> Fetch the complete documentation index at: https://docs.vortexiq.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Salesforce Commerce Cloud (B2C) on Vortex IQ

> Monitor store performance, find catalogue and operational problems, and safely apply approved changes to Salesforce Commerce Cloud (B2C).

Monitor store performance, find catalogue and operational problems, and safely apply approved changes to Salesforce Commerce Cloud (B2C).

[Connect or manage this source](https://app.vortexiq.ai/workbench/settings/sources) · [View setup guide](/integrations/salesforce-commerce-cloud) · [Create a workflow](https://app.vortexiq.ai/workbench/flows/create?connector=salesforce-commerce-cloud)

<CardGroup cols={5}>
  <Card title="41">
    performance signals
  </Card>

  <Card title="8">
    automated checks
  </Card>

  <Card title="1">
    prepared fixes
  </Card>

  <Card title="Ready to build yours">
    workflows
  </Card>

  <Card title="6">
    API operations
  </Card>
</CardGroup>

<Tabs>
  <Tab title="Overview">
    ### What you can achieve

    Capabilities are grouped around merchant outcomes, not API terminology.

    <CardGroup cols={2}>
      <Card title="Control risk and change">
        Keep tracking, access and change under governed control.
      </Card>

      <Card title="Run operations">
        Monitor orders, fulfilment, delivery and settlement.
      </Card>

      <Card title="Protect revenue">
        Find failures, leaks and risks before they cost sales.
      </Card>

      <Card title="Grow revenue">
        Improve discovery, conversion, campaigns and repeat purchase.
      </Card>

      <Card title="Catalogue quality">
        Identify missing, inconsistent or outdated product data.
      </Card>
    </CardGroup>

    ### From connection to verified outcome

    The controlled sequence every capability follows. Nothing changes a connected system without the approval step.

    <Steps>
      <Step title="Connect">
        Authorise the source. Scopes are shown before access is granted.
      </Step>

      <Step title="Monitor">
        Watch the signals against your own baselines, not universal defaults.
      </Step>

      <Step title="Detect">
        Run checks and gather evidence specific to your store.
      </Step>

      <Step title="Recommend">
        Explain what happened, why it matters and the proposed action.
      </Step>

      <Step title="Approve">
        You review scope, risk and reversibility before anything changes.
      </Step>

      <Step title="Execute">
        Apply through governed connector operations.
      </Step>

      <Step title="Verify">
        Confirm the intended result and keep the receipt.
      </Step>
    </Steps>

    No changes are made without the configured approval policy. Read-only operations do not modify the connected system; schedules, access scopes, API usage and data handling remain governed by Vortex IQ controls.
  </Tab>

  <Tab title="Monitor (41)">
    ### Monitor performance

    41 performance signals. Open an outcome to see its signals and how each one alerts. Read-only operations do not modify the connected system.

    <AccordionGroup>
      <Accordion title="Run operations (12 signals)">
        | Signal                                | Alert behaviour    | What it tracks                                                                                                                 |
        | ------------------------------------- | ------------------ | ------------------------------------------------------------------------------------------------------------------------------ |
        | **Active Sites / Storefronts**        | Watch only         | Count of enabled SCC sites (country/locale storefronts under one realm).                                                       |
        | **Average Order Value**               | Alert band 0 / -5  | Description pending editorial review; the signal is live.                                                                      |
        | **Fulfillment Rate**                  | Alert band 95 / 90 | % of orders (30d) with shipping\_status = shipped , the same field the Shipping Status Distribution chart already breaks down. |
        | **New Customers (30d)**               | Watch only         | Description pending editorial review; the signal is live.                                                                      |
        | **Order Processing Backlog**          | Alert band 10 / 50 | Alerts for Order Processing Backlog.                                                                                           |
        | **Order Volume**                      | Watch only         | Description pending editorial review; the signal is live.                                                                      |
        | **Orders by Currency**                | Watch only         | Orders by Currency.                                                                                                            |
        | **Payment Status Distribution**       | Watch only         | Payment Status Distribution, shown by share.                                                                                   |
        | **Pending Orders (created/new/open)** | Alert band 10 / 50 | Description pending editorial review; the signal is live.                                                                      |
        | **Shipping Status Distribution**      | Watch only         | Shipping Status Distribution, shown by share.                                                                                  |
        | **Stock-Out Burst**                   | Merchant rule      | Alerts for Stock-Out Burst.                                                                                                    |
        | **Total Registered Customers**        | Watch only         | Description pending editorial review; the signal is live.                                                                      |
      </Accordion>

      <Accordion title="Protect revenue (11 signals)">
        | Signal                                      | Alert behaviour  | What it tracks                                                                                                                                         |
        | ------------------------------------------- | ---------------- | ------------------------------------------------------------------------------------------------------------------------------------------------------ |
        | **Cancellation Rate**                       | Alert band 1 / 3 | Description pending editorial review; the signal is live.                                                                                              |
        | **Conversion Rate**                         | Alert band 3 / 1 | Conversion Rate from Salesforce Commerce Cloud (B2C), grouped under Revenue at Risk. Computes when a live Salesforce Commerce Cloud (B2C) integration  |
        | **Failed Orders (24h)**                     | Merchant rule    | Description pending editorial review; the signal is live.                                                                                              |
        | **High-Value Customers Unengaged on Email** | Merchant rule    | High-Value Customers Unengaged on Email, broken down by row.                                                                                           |
        | **Low-Stock Products**                      | Watch only       | Low-Stock Products from Salesforce Commerce Cloud (B2C), grouped under Catalogue Health. Computes when a live Salesforce Commerce Cloud (B2C) integrat |
        | **Orders → Email Attribution**              | Merchant rule    | Orders → Email Attribution, broken down by row.                                                                                                        |
        | **Out-of-Stock Products**                   | Alert band 0 / 5 | Description pending editorial review; the signal is live.                                                                                              |
        | **Refund Rate**                             | Alert band 2 / 5 | Refund Rate from Salesforce Commerce Cloud (B2C), grouped under Refunds & Cancellations. Computes when a live Salesforce Commerce Cloud (B2C) integrat |
        | **Revenue at Risk (live)**                  | Merchant rule    | Description pending editorial review; the signal is live.                                                                                              |
        | **SCC Inventory vs Marketplace Listings**   | Merchant rule    | SCC Inventory vs Marketplace Listings.                                                                                                                 |
        | **Top-Velocity SKUs vs Ad Spend**           | Merchant rule    | Top-Velocity SKUs vs Ad Spend, broken down by row.                                                                                                     |
      </Accordion>

      <Accordion title="Grow revenue (11 signals)">
        | Signal                                   | Alert behaviour    | What it tracks                                                                                                                                         |
        | ---------------------------------------- | ------------------ | ------------------------------------------------------------------------------------------------------------------------------------------------------ |
        | **Conversion by Locale**                 | Merchant rule      | Per-locale conversion rate. Single-locale dropoff = local UX issue, payment-method gap, or localisation error.                                         |
        | **Master vs Variant Product Count**      | Watch only         | SCC product model has master/variant relationships , surface ratio for catalog complexity visibility.                                                  |
        | **Orders Awaiting Downstream Sync >24h** | Merchant rule      | Orders not yet flowed to Marketing Cloud / Service Cloud / OMS , surface revenue + customer-experience gaps from sync drift.                           |
        | **Orders by Status**                     | Watch only         | Orders by Status from Salesforce Commerce Cloud (B2C), grouped under Revenue & Growth. Computes when a live Salesforce Commerce Cloud (B2C) integratio |
        | **Orders to Email Attribution**          | Watch only         | Orders to Email Attribution from Salesforce Commerce Cloud (B2C), grouped under Order Issues. Computes when a live Salesforce Commerce Cloud (B2C) int |
        | **Products Missing SEO Title**           | Alert band 10 / 30 | Products where page\_title has no value in any locale.                                                                                                 |
        | **Repeat Customer Rate**                 | Alert band 25 / 10 | Description pending editorial review; the signal is live.                                                                                              |
        | **Revenue Trend**                        | Alert band 0 / -5  | Revenue Trend from Salesforce Commerce Cloud (B2C), grouped under Revenue & Growth. Computes when a live Salesforce Commerce Cloud (B2C) integration i |
        | **Revenue by Site / Locale**             | Watch only         | Per-site / per-locale revenue mix. Enterprise SCC realms run 5-20 country sites typically , shapes localisation + market investment.                   |
        | **Top Products by Revenue**              | Watch only         | Top Products by Revenue from Salesforce Commerce Cloud (B2C), grouped under Revenue & Growth. Computes when a live Salesforce Commerce Cloud (B2C) int |
        | **Total Revenue (30d)**                  | Alert band 0 / -5  | Description pending editorial review; the signal is live.                                                                                              |
      </Accordion>

      <Accordion title="Control risk and change (4 signals)">
        | Signal                                                       | Alert behaviour | What it tracks                                                                                                                     |
        | ------------------------------------------------------------ | --------------- | ---------------------------------------------------------------------------------------------------------------------------------- |
        | **API Version Status (OCAPI / SCAPI)**                       | Merchant rule   | Per-integration API version + days-until-EOL. Salesforce deprecates 2 OCAPI versions/year , surfaces replatform-readiness signals. |
        | **Integrations on EOL'd / EOL-Soon Versions**                | Merchant rule   | Description pending editorial review; the signal is live.                                                                          |
        | **OCAPI / SCAPI Failure Rate Spike OR Version EOL Imminent** | Merchant rule   | SCC integrations break hard on version EOL , surfaces replatform-grade engineering concerns.                                       |
        | **OCAPI vs SCAPI Usage Mix**                                 | Watch only      | % split between legacy OCAPI and modern SCAPI usage. Drives Salesforce-side strategic conversation (SCAPI is the future).          |
      </Accordion>

      <Accordion title="Catalogue quality (3 signals)">
        | Signal                              | Alert behaviour   | What it tracks                                               |
        | ----------------------------------- | ----------------- | ------------------------------------------------------------ |
        | **Offline Products (online=false)** | Watch only        | Description pending editorial review; the signal is live.    |
        | **Products Missing Description**    | Alert band 5 / 20 | Products where long\_description has no value in any locale. |
        | **Total Products**                  | Watch only        | Description pending editorial review; the signal is live.    |
      </Accordion>
    </AccordionGroup>
  </Tab>

  <Tab title="Audit (8)">
    ### Audit risks and opportunities

    A fix status appears only where the action, inputs, approval, verification and recovery controls are mapped. Candidate remediations are never executable. Open a check for the detail.

    <AccordionGroup>
      <Accordion title="Fulfillment rate below 90%">
        **Severity** critical · **Outcome** Protect revenue · **Fix status** Candidate remediation

        When more than 1 order in 10 is failing to reach fulfilment, customers have paid for goods that are not shipping on time; refunds, chargebacks and support load follow quickly.

        A likely corrective operation exists, but its mapping and recovery are not yet complete, so execution is not offered. Evidence and recommended manual steps are provided.

        Reference: `ECOM-FULFIL-001`
      </Accordion>

      <Accordion title="Cancellation rate above 10% over 30d">
        **Severity** high · **Outcome** Protect revenue · **Fix status** Report only

        More than 1 in 10 orders is being cancelled. Unlike a return, a cancellation often means the customer changed their mind or hit a problem before the order even shipped, checkout friction, a payment failure, an unexpectedly long delivery estimate, which usually points to a fixable step in the order f

        Vortex IQ detects and explains this; resolution is manual, with evidence and recommended steps.

        Reference: `ECOM-CANCEL-001`
      </Accordion>

      <Accordion title="Refund rate above 5% over 30d">
        **Severity** high · **Outcome** Protect revenue · **Fix status** Candidate remediation

        More than 1 in 20 orders is being refunded. Beyond the direct revenue loss, this rate also carries payment-cost consequences, processors and payment gateways watch refund and dispute rates, and a sustained high rate can affect processing terms independent of the lost sale itself.

        A likely corrective operation exists, but its mapping and recovery are not yet complete, so execution is not offered. Evidence and recommended manual steps are provided.

        Reference: `ECOM-REFUND-001`
      </Accordion>

      <Accordion title="Discount > 20% of revenue (margin erosion)">
        **Severity** medium · **Outcome** Grow revenue · **Fix status** Report only

        Discounting above roughly 20 percent of revenue erodes margin quickly, often without lifting volume enough to pay for itself, and trains customers to wait for codes.

        Vortex IQ detects and explains this; resolution is manual, with evidence and recommended steps.

        Reference: `ECOM-DISCOUNT-001`
      </Accordion>

      <Accordion title="Products with zero or negative stock">
        **Severity** medium · **Outcome** Grow revenue · **Fix status** Candidate remediation

        Every product at zero or negative stock is a page a customer can still find, still add to cart in some storefront setups, and still be disappointed by. Zero-stock listings that stay live also keep spending any ad budget or SEO ranking pointed at them, driving traffic to a product nobody can actually

        A likely corrective operation exists, but its mapping and recovery are not yet complete, so execution is not offered. Evidence and recommended manual steps are provided.

        Reference: `ECOM-INVENTORY-001`
      </Accordion>

      <Accordion title="Repeat-customer rate below 20%">
        **Severity** medium · **Outcome** Grow revenue · **Fix status** Candidate remediation

        Fewer than 1 in 5 customers comes back for a second order. Acquiring a first-time customer is almost always the most expensive part of earning their business, so a repeat rate this low means the store is paying that acquisition cost repeatedly instead of earning a second (cheaper) sale from customer

        A likely corrective operation exists, but its mapping and recovery are not yet complete, so execution is not offered. Evidence and recommended manual steps are provided.

        Reference: `ECOM-CUSTOMER-001`
      </Accordion>

      <Accordion title="Products missing SEO title">
        **Severity** low · **Outcome** Grow revenue · **Fix status** Prepared fix

        Products without SEO titles compete in search under their bare product names; pages that could rank for buying keywords stay invisible.

        A prepared, approval-gated fix exists: the proposed change, affected records, risk, reversibility and verification are shown before execution.

        Reference: `ECOM-CATALOGUE-002`
      </Accordion>

      <Accordion title="Products missing description">
        **Severity** low · **Outcome** Grow revenue · **Fix status** Candidate remediation

        A product with no description gives a shopper nothing to evaluate beyond a photo and a price. It also gives search engines almost nothing to index, so these products are simultaneously converting worse for visitors who do find them and ranking worse in organic search for anyone who has not.

        A likely corrective operation exists, but its mapping and recovery are not yet complete, so execution is not offered. Evidence and recommended manual steps are provided.

        Reference: `ECOM-CATALOGUE-001`
      </Accordion>
    </AccordionGroup>
  </Tab>

  <Tab title="Automate">
    ### Automate approved work

    Vortex IQ is integrated with **5 read** and **1 write** operations across dwdataclients, dwdatacustomerlistcustomers, dwdataorders, dwdataproducts, dwdatasites, dwssooauth2accesstokens on Salesforce Commerce Cloud (B2C). Combine them with anything from the **over 13,000 operations across more than 200 connectors** to automate the work in your own words.

    Changes follow your configured approval policy: the target, proposed change, affected records, risk, reversibility and verification plan are shown before execution.

    [Create a workflow](https://app.vortexiq.ai/workbench/flows/create?connector=salesforce-commerce-cloud)

    #### Ready to build your first Salesforce Commerce Cloud (B2C) workflow

    Pick a trigger, add the operations above as steps, and every step that changes data pauses for your approval. Monitoring and audits are live now and can start any workflow you build.

    <Accordion title="Browse the operations you can build with">
      | Resource                    | Read operations | Write operations |
      | --------------------------- | --------------- | ---------------- |
      | dwdataclients               | 1               | 0                |
      | dwdatacustomerlistcustomers | 1               | 0                |
      | dwdataorders                | 1               | 0                |
      | dwdataproducts              | 1               | 0                |
      | dwdatasites                 | 1               | 0                |
      | dwssooauth2accesstokens     | 0               | 1                |

      Signed-in users see the full catalogue in the workflow builder, filtered to the sources they have connected.
    </Accordion>
  </Tab>
</Tabs>
